#WORK_EXPERIENCE

UP GROUP

#WORK_EXPERIENCE

2021 - 2024

LOGO DESIGN

For UP Group, I helped developing a logo that embodies their innovative and forward-thinking values. The design is simple yet versatile, ensuring it works well across digital and print platforms while representing the company’s adaptability and growth.

Video (Promo)
Mockups (poleras, tazas, material corporativo)
01. SIMPLICITY
Minimalist design with clear geometric shapes, making it easy to recognize and functional across media.
02. GROWTH
The arrow from the "U" symbolizes growth and progress, reflecting the agency's goal to elevate brands.
03. MODERN
The cool blue color conveys professionalism and trust, aligning with current marketing trends
04. VERSATILITY
Designed for adaptability in both digital and print, ensuring it remains impactful across platforms

THE VISION

For the UP Group logo, three key elements were prioritized: creativity, dynamism, and versatility. The design needed to reflect their innovative approach while remaining adaptable across different platforms. This balance ensured the logo could evolve alongside the company while maintaining a fresh and impactful presence.

Creativity

We craft unique, tailored marketing strategies that make brands stand out in a crowded market

Dynamism

Our approach adapts to ever-changing trends, ensuring your brand remains relevant and ahead.

Versatility

From digital to print, we handle every marketing aspect, guaranteeing consistent impact across all platforms

PROJECTS

For UP Group, I developed a logo that embodies their innovative and forward-thinking values. The design is simple yet versatile, ensuring it works well across digital and print platforms while representing the company’s adaptability and growth.

AUDI

brand Redesign / 2022

AUDI

brand Redesign / 2022

AUDI

brand Redesign / 2022

Emotion
Creates Motion

At UP Group, we believe in sparking genuine connections. Through every project, we design experiences that inspire interaction, energy, and engagement. Watch the journey unfold, and see how creativity moves people."This sets the stage for an engaging video showcasing the dynamic, interactive work UP Group has created..

01

FIRST DESIGN.

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02

SECOND DESIGN.

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03

THIRD DESIGN.

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PRODUCT DESIGN

For UP Group, I developed a logo that embodies their innovative and forward-thinking values. The design is simple yet versatile, ensuring it works well across digital and print platforms while representing the company’s adaptability and growth.

COLLABORATIONS

Each brand collaboration is unique. We worked closely with every partner to meet their specific needs and deliver results that align with their goals. Here’s a look at some of the standout brands we've had the privilege of supporting with custom strategies and creative solutions.

THE PROCESS

For UP Group, I developed a logo that embodies their innovative and forward-thinking values. The design is simple yet versatile, ensuring it works well across digital and print platforms while representing the company’s adaptability and growth.

01

Discover & Plan

We kick things off by learning all about your brand and goals. Through meetings and research, we craft a plan to make your digital presence shine.

02

Design & Prototype

Next, we bring ideas to life with initial designs and layouts, capturing your brand’s personality and vision in every element.

03

Feedback & Refine

We show you the drafts and work together on tweaks. Your feedback helps us shape the final look and feel that’s just right.

04

Launch & Track

We launch your project and keep an eye on key metrics, making adjustments along the way to ensure great results and growth.

Software used ACross designs.
UP GROUP
SOCIAL MEDIA